Women plan to use savings accounts more in 2010
01 February 2010 09:52:59
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| Women are getting savvier about saving. |
Researchers found that 60% of women expect to spend less on clothes, 41% anticipate buying fewer fashion accessories and 43% plan to eat out less.
Of the 3,000 adults polled on behalf of the savings account provider, 75% of women claimed to have become more financially savvy since the start of the recession.
However, 31% admitted they would not be cutting back on food spending in 2010, while 19% still expect to spend as much money on wine.
John Hughes, director of retail products for the Co-operative Bank, said that women are now "sticking to a budget and paying greater attention to their bank balances".
The expert noted: "Saving can be hard immediately after the festive period, but saving regularly throughout the year can make a big difference in the long run, whether saving for a specific event like a summer holiday or just for a rainy day."
The report follows new research from Birmingham Midshires, which found that the average Briton saved £776 in the three months to January 2010, compared with just £329 in the same period the previous year.
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